Made in the USA Brand & Logo Certification Mark for American Made Products

A Made in the USA Trend Watch goes out for Florida’s Natural® brand for enhancing their brand with their Product of USA story on their packaging, website and in their latest campaign that focuses on a “Read the Label” message. Print ads highlight the small print on PepsiCo’s Tropicana and Coca-Cola’s Simply Orange packages and say, “If we imported orange juice, we’d make the type as small as possible too.”  Click here to read the full article.

A Made in the USA Trend Watch goes out for Homer Laughlin China Co. Fiesta® Dinnerware for enhancing their brand with their Made in USA story on their website and in the news: “So how much is American-made worth? How much is a better-quality product worth? You can’t put that in dollar terms.” Joe Wells III, President and CEO, Homer Laughlin China Co. Newell, W. VA. Click here to read the full article.

Photo credit: (AP Photos/Charles P. Saus)

Made-in-the-U.S.A. clothes are cool again.

A Made in the USA Trend Watch goes out to Anderson-Little. As seen on Adweek.com We’re an American Brand Scott W. Anderson resurrected his grandfather’s 1933 brand Anderson-Little last September. Anderson is selling a classic article of gentlemen’s clothing, the original classic navy blazer, that he is making in America. “I’ll tell you right now,” Anderson says, “eighty-five percent of the time, made in America is the determining factor in the sale.” Click here to read the full article.

A Made in the USA Trend Watch goes out for Ball® Brand Fresh Preserving Products for enhancing their brand with Made in U.S.A. on their packaging. Ball® Brand Fresh Preserving Products have helped consumers Preserve America since 1884.

A Made in the USA Brand Salute goes out to New Balance for enhancing their brand with their Made in USA story. New Balance’s home page displays a Made in USA emblem and states,  ”MADE IN AMERICA New Balance is the only athletic footwear company still making shoes in the US.” Watch now their “An American manufacturing success story” video.

Consumers want products that offer innovation, quality, safety and reliability. They want products that come from a “known” source, not an ambiguous location.
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