Why claim Made in USA?
It will add purchase influence at the point of sale.
Consumers want products that offer innovation, quality, safety and reliability. They want products that come from a “known” source, not an ambiguous location.
“Nearly all Americans — 94% to be precise — say they would rather buy food produced in the United States rather than less expensive versions made in China, even if the U.S. products cost twice as much.”
Source: Gallup Poll Survey
Consumers have become conditioned to read labels. They look to certification marks and trusted symbols to help align their purchases with their values and their beliefs.
Through the Made in USA Brand Certification Mark program, American companies now have a registered certification mark to label and distinguish that their products are of United States country of origin. When the Made in USA Brand Certification Mark is used on packaging consumers are able to identify at a glance that the product they are buying is of United States country of origin.
The Made in USA Brand Certification Mark is available for any U.S. business that meets the accreditation standards. Apply today: www.madeintheusabrand.com/form